what is the importance of communication in global and cultural context?

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Communication (two-way communication) is targeted to gain awareness, acceptance and understanding (of what ever the topic is).

From a global and cultural context, communication must accommodate for language, culture and societal differences; without this accommodation, the specific communication will be unclear, will miss its target, and will be misunderstood.

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One Response to what is the importance of communication in global and cultural context?

  1. Biz Advisor says:

    Communication (two-way communication) is targeted to gain awareness, acceptance and understanding (of what ever the topic is).

    From a global and cultural context, communication must accommodate for language, culture and societal differences; without this accommodation, the specific communication will be unclear, will miss its target, and will be misunderstood.
    References :
    http://www.more-for-small-business.com

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